Cook the Difference

 

Talenthouse brief: Illustrate Maggi’s key ingredients in a simple, modern and eye-catching way - visually capturing their freshness, to make people excited to cook. The illustrations would be used on Maggi’s packaging, social, online and point of sale materials.

Maggi-image-2.jpg

Ingredients illustrated included: onion, carrot, tomato, parsley and basil.

 
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Japanese food culture